Maximizing Your Investment: Understanding the True Value of Store Front Signs

Maximizing Your Investment: Understanding the True Value of Store Front Signs


Storefront signs can actually cost much more than first appears. In this blog, we’ll go into more detail about the real cost of storefront signs and go through the things you should think about before making a purchase. 

1. Factors Influencing the Costs of Storefront Signs

  • Material

Depending on the sort of sign being manufactured, a wide range of materials are employed in its construction. A straightforward plastic sign will cost far less than a metal or wood sign. The sign’s endurance is also influenced by the material, so if you intend to have the name of your business shown outside for many years, you might want to invest in something more robust.

  • Size and Complexity

The size and complexity of storefront signs vary greatly. The larger your sign is, the more materials it will take to make it, and therefore the more expensive it will be. If you want a more complex design for your storefront sign, there’s also going to be an increase in price because more time must be spent designing it and less time can be spent on making it.

  • Installation and Maintenance

Storefront signage can be very expensive to install and maintain. Installation might be challenging, particularly if the sign is huge. Installing the sign and making sure it is safe and secure might require a professional. The sort of store you have and how much foot traffic it receives affect the maintenance expenditures as well. You might need to replace your storefront signage more frequently than someone who doesn’t get many visitors passing by their position every day if you have a lot of consumers strolling by your store every day.

2. Types of Storefront Signs for Your Business

Illuminated Box Signs: The size and design of an illuminated box sign determine its price. A medium-sized sign will typically cost between $500 and $1000, while a huge sign may cost between $1500 and $2500.


Channel Letters: Channel letters can cost anywhere from $150-$3,000 depending on size, quality, and material used. 


Neon Signs: Neon signs are often used to advertise businesses, and they can be used in interior or exterior locations. A typical neon sign will cost $100-$1000 depending on size, number of colors desired, and complexity of the design.


Monument Signs: The size and materials utilized will determine how much a monument sign will cost. Price ranges from $1,000 to $30,000. Monument signs are composed of metal, plastic, or wood.

3. Adding Up the Price of Extras

Before making a decision, you might want to think about certain additional costs in addition to the price of the sign itself. Here are a few of the most common:

  • Installation costs vary widely depending on whether you’re hiring a professional or doing it yourself. It’s possible to purchase a pre-made sign online and install it yourself, but it typically takes about two hours for an experienced installer to set up custom signage for a retail establishment. If you’re hiring someone else to do the work for you, expect to pay between $400-$500 per hour for installation services.
  • Maintenance Cost of a storefront signs is minimal. You will simply need to maintain the sign’s cleanliness and keep it free of dust and debris. This is a simple task that you may complete on your own. But, if you are unable to complete this task on your own, there are numerous businesses that provide cleaning services at a reasonable cost.

    Depending on how dirty or dusty your sign is, cleaning might cost anywhere between $20 and $40.

  • Permit fees normally, the city or municipality where you live levies costs for storefront sign permits. These fees typically range from $20 to $350 but can vary greatly depending on where you live.
  • Cost of Replacement depends on the material and size of the sign, replacing a storefront sign can be rather expensive. A replacement sign typically costs between $100 and $300 per square foot, or an average of $200 per square foot. The cost of this item includes labor as well as supplies including screws, blades, and paint. The price excludes any installation costs or licenses that might be necessary for specific signs.

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